Marketing Classes

Nuestras Raíces offers educational workshops focused on food justice, leadership, and economic development, serving individuals and small businesses.

Description:

EVERY THURSDAY

In Person:
MAY 28 FROM 6:00 PM TO 8:00 PM
JUNE 25 FROM 6:00 PM TO 8:00 PM
Location: 329 Main St, Holyoke, MA (Nuestras Raíces Office)

Online:
JUNE 4 FROM 6:00 PM TO 8:00 PM
JUNE 11 FROM 6:00 PM TO 8:00 PM
JUNE 18 FROM 6:00 PM TO 8:00 PM

Marketing Mastery
Essential Strategies for Business Growth

Elevate Your Brand • Expand Your Reach • Stand Out in Business

  1. Marketing Fundamentals for New Businesses
    Master the core principles of marketing strategy, target audience identification, and competitive positioning to build a strong foundation for your business growth.
  2. Building Your Brand Identity
    Create a memorable and cohesive brand that connects with your audience through visual storytelling, consistent brand voice, and authentic values.
  3. Digital Advertising Fundamentals
    Learn how to confidently navigate the world of online advertising — from Google Ads to paid social media campaigns — and maximize your return on investment.
  4. Social Media Marketing Strategies
    Harness the power of social media platforms to build community, increase engagement, and turn followers into loyal customers through effective content strategies.
  5. Measuring Marketing Success
    Learn how to track, analyze, and optimize your marketing efforts using key performance indicators (KPIs), analytics tools, and data-driven decision-making.

Ready to Transform Your Business?

Reserve Your Spot

Join the full workshops series with a suggested donation of: $25 to $100

Support a more equitable food system!

Donate to Nuestras Raices online to join the movement for better food access for all.

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